In celebration of Earth Day, we dropped in on some of our favorite champions of sustainability. Read on to find out their tips for living more sustainably, what motivates them, and the one thing they do each day to live greener.

Misha Nonoo
Misha Nonoo is the Founder
and CEO of the eponymous
womenswear brand

@mishanonoo

  1. What does Earth Day mean to you?

Earth Day is a celebration of everything our planet gives us, and is a reminder of what we should be doing to preserve and nurture it. It’s a day where you go above and beyond to give extra love to our environment, on top of the smallefforts we should all be doing in our daily lives. 

  1. How do you try and look after the planet in your daily life

At Misha Nonoo, we design refined, timeless wardrobes to encourage less consumption, and therefore, less clothingwasted at the end of a season. My closet is so versatile and streamlined, I hardly need to purchase any new clothes, and feel no desire to get rid of any either. Additionally, I have almost completely eliminated single-use plastic from my home and workplace. To help the environment and protect our personal health, all our food is organic and from local producers wherever possible. 

  1. How important is community to global change?

Community is incredibly important when it comes to making big changes. Look at the New York plastic bag ban, for example. Bringing a reusable bag to a quick errand is such a small change for one person, but when New Yorkers come together and commit to this for a year, a predicted 23 billion plastic bags will be stopped from entering our ecosystem.

  1. How can we encourage people to live more sustainably? What do you do every day to make small changes?

We can remind those around us of small steps they can take easily, as opposed to suggesting dramatic measures. When you’re spending a day out with your friends, remind everyone to bring a reusable water bottle. Encourage each other to steer away from fast fashion and value a more responsibly-made and versatile fashion choice. 

  1. If you could be in one place, anywhere in the world right now, where would that be?

In London, enjoying dinner with my friends whilst sitting in a garden – but we shall wait patiently for those days to return!

  1. What are some words that you try and live by…

‘Buy better, wear longer.’

  1. One sustainable item you can’t live without…

Our Husband Shirt, of course!

Poppy Jamie
Poppy Jamie is the founder of Happy Not Perfect, and the host of the Not Perfect Podcast. 

@poppyjamie
@happynotperfect

1. What does Earth Day mean to you?

World Earth Day is a day for us all to slow down and appreciate how incredible our planet is. We each have the power to choose how we look after the planet, and in making small changes to our habits, we can protect the earth in all its beauty. I grew up on a lavender farm reliant on honey bees, and so from a young age understood the importance of our eco-system and the relationship between people and the planet.

2. How do you try and look after the planet in your daily life?

Small changes make a big difference – in 2020 I have vowed to travel less and eat plant based foods. I also think taking time in nature is invaluable, it can help us see, hear, smell and touch beauty and appreciate the earth for what it is. 

3. How important is community to global change?

Community is the most powerful tool we have in making change. Every day, I am overwhelmed by the courage, commitment and power of the Happy Not Perfect community we have built and know that in coming together, we can do brilliant things. 

4. How can we encourage people to live more sustainably? What do you do every day to make small changes?

Every day I think “how can we make tomorrow better than today” and in that, I think about how we can protect and love the planet. On the NotPerfect Podcast, I speak to thought leaders from all over the world, exploring what it means to be human. From mental health to money matters, happiness to heartbreak, science to sadness, and one thing that always comes through: our universe is a wonderful, magical thing that we must love and appreciate every day. 

5. If you could be in one place, anywhere in the world right now, where would that be?

It would be where I am right now, at home, in the English countryside.

6. What are some words that you try and live by…

“What is meant for you, will not pass you by”

7. One sustainable item you can’t live without…

The Happy Not Perfect app…hours of inspiration, calm and daily therapy that never runs out

Latham Thomas
Latham is the Founder of Mama Glow

@GlowMaven
@MamaGlow

  1. What does Earth Day mean to you?

I don’t think about celebrating the Earth on just one day. I do think about making efforts each day to live more sustainably. I look at how we collectively treat our planet as a metaphor for how we treat women globally. We had not made the world a safe place for women and girls. We owe so much to our mothers and the women who have sacrificed and come before us. And we abuse the Earth in ways we can’t reverse, we don’t deserve this planet. And in a time like this where we are in the house unable to consume and create excessive waste our planet can breathe. 

2. How do you try and look after the planet in your daily life?

We aim to conserve and avoid single use plastics. We have a water filtration system to purify our drinking water. I bring my own bags grocery shopping and take public transport and walk most places. I eat a plant-based diet, I’ve been vegan since I was 15 years-old. 

3. How important is community to global change?

It takes community to create a movement. It’s action that each of us can take daily that compounded, can make a difference. 

4. How can we encourage people to live more sustainably? What do you do every day to make small changes?

I think making life adjustments to live more sustainably is about consistency. I support local farmers and shop for a lot of my fresh fruits and veggies at the Farmer’s Market. I cook at home as much as possible. Everyone can adjust to teat more plants and less animals. Supporting the animal industrial complex by eating factory farmed animal products, and supporting the meat, soy, and dairy industries means you are contributing to the degradation of the planet. One can not claim to be fighting to protect the environment and be actively engaged in destroying it at the same time. So our actions have to be in alignment. 

5. If you could be in one place, anywhere in the world right now, where would that be?

I’d be right where I am with my family. I am thankful for this time albeit I wish we were all safe and healthy. The planet is getting a chance to rest while we are all in doors, off the roads, and doing less. 

6. What are some words that you try and live by…

Own Your Glow (which is the title of my bestselling book

7. One sustainable item you can’t live without…

Water… and my Walter Ceramic water container. The best!

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